Performing Arts and New Technologies

Interactive Projection Mapping Dance

How is it performing with the machine?

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Moving bodies and changing light, the space blends real and imaginary worlds! Dancers perceive the resonating environment in a symbiotic improvisation with invisible computational entities. Their movements are caught and transformed by electronic senses which trigger responses and feedback. They become aware of the hidden patterns of computer interfaces, while sounds and projections create enhanced spheres of choreographic interactions.

Are you ready to explore new creative opportunities?

In an interactive work, a symbiotic bond between the design of performative spaces and the performance ideation is established. Interactive technologies allow us to consider people, objects and space as potential interpreters, creating augmented dramaturgies. The biometric and kinematic data are transformed into visual and sound effects, generating a real time dialogue between bodies and multi-sensory architectures.

M:A:D Interaction! collaborates in the design and development of fully interactive, multimedia productions. 

 

M:A:D Contact!

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info [at] madinteraction · com

Playful and Embodied Experience Design

Advanced Interface Sense Shifting

Is play serious business?

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“To be playful and serious at the same time is possible, and it defines the ideal mental condition.” – wrote John Dewey – we humans are playful creatures, the consciousness of play unfolds within a spatiotemporal frame, wherein the special rules of the game are absolutely binding: it is the magic circle! It encloses temporary worlds within the ordinary world, conjuring up instinct acting from inner necessity. All play moves and have their existence within a playground, the consecrated spot. Like an initiation rite, the essence of playing is modulating experiences that emphasise interactive, participatory and imaginatively reflexive engagement with the reality. Physical computing can transform things into magical artefacts. Ludic interfaces can add unexpected and fantastical layers to the most familiar object or to the entire urban landscape, making possible distinctively human behaviours to flourish.

From interactive art to games and workshops ..or maybe is the city the playground?

Forever curious, at M:A:D Interaction! we design playful and social experiences with you.

M:A:D Contact!

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info [at] madinteraction · com

Design Fiction and Transmedia Narratives

kaleidospheres exhibition athens onassis madinteraction koumaria

Do not stop thinking about tomorrow!

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Our most radical imagination is under siege: M:A:D Interaction! goes on an audacious and experimental path, which aims to stimulate critical thinking applied to multiple contexts, generating multiple futures that are fair, local, inclusive and ecosostenible. We will use the thematic approach of different fiction genres and the methodologies offered by the field of future studies as tools for research and creation. M:A:D Interaction! wants to offer a methodological preparation for change, to critically investigate the present and understand its tendencies: the weak signals of which manifolds possible futures. With a special attention to design fiction: more speculative than a prototype, a fictional design represents a “narrative object” that can be used in a performative way, to reflect and narrate projected experiences into the future.

Do you want to propose a creative collaboration or host a workshop?

In our commissioned works and laboratories,  participants will be asked to create not a unique and utopian vision, but an archipelago of different futures, a landscape to expand the ability to imagine near future in autonomy, without getting caught up in preconstructed stories that indicate the future as unique and already defined.

M:A:D Contact!

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info [at] madinteraction · com

Civic Gaming and Community Prototyping

Urban SPirits Medialab solid interfaces urban games

Play and experiment with change!

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Games as a rituals to support community research and knowledge building.  Let’s co-create shared worlds, then play them to catalyse critical reflection and stimulate attitude change. M:A:D Interaction! can help your organisation to engage communities in the exploration of realities and prototyping of possibilities.

M:A:D Contact!

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info [at] madinteraction · com